The global xanthohumol market was valued at USD 208.88 million in 2020 and is slated to expand at a CAGR of 5.14%, thereby accumulating a valuation of USD 344.81 million by end of the forecast duration.
Xanthohumol is referred to as a natural flavonoid obtained from female blossoms of the hops plant or Humulus lupulus. It has potential antineoplastic and chemopreventive properties and therefore, is used as a major ingredient in anti-cancer drugs. Xanthohumol has the ability to prevent DNA damage in individuals by deactivating carcinogens.
Moreover, it also regulates cholesterol levels in the human body, thereby preventing lifestyle diseases such as diabetes, COPD, obesity, and hypertension, among others. Apart from its medicinal properties, the compound is also used as a flavoring agent in wines and beers.
Global Xanthohumol market- Segmental Assessment
Based on purity, the marketplace is bifurcated into above 99%, 98%-99%, and below 98%. The 98%-99% segment is projected significant returns over the assessment timeline as it is regarded as the perfect proportion of xanthohumol for its utilization in the pharmaceutical industry.
In terms of end use, the business sphere is fragmented into food & beverages, cosmetics, pharmaceuticals, and others. The pharmaceuticals segment is expected to capture a substantial market share over 2022-2030 due to the growing pervasiveness of chronic diseases.
The listed segments and sub segments are thoroughly assessed using proven research methodologies to determine the accurate size and scope of the market.
Expounding the geographical ambit and competitive intelligence of this market
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The major regions defining the geographical landscape of this industry vertical are Asia Pacific, Middle East & Africa, Latin America, Europe, and North America. Among these, North America is predicted to showcase lucrative expansion trends over 2022-2030 attributing to the surging prevalence of cancer, increase in elderly populace, and developments in the healthcare infrastructure.
Also, Asia Pacific is poised to mass notable gains over the stipulated timeline ascribing to the presence of noteworthy players, growing health cognizance, and booming cosmetics & self-care industry.
The prominent companies influencing the trends of worldwide xanthohumol industry are BioVision, Inc., Xian Sost Biotech Co. Ltd., Axen Bio Group Sp.z.o.o., Xi’an Sonwu Biotech, Organic Herb, Xi’an Arisun ChemPharm, Santa Cruz Biotechnology, Inc., Xi’an Hao-Xuan Bio-Tech Co. Ltd., Xi’an Xufeng Biological Technology Co. Ltd., glomex GmbH, and Xi’an plantbio-engineering Co., Ltd.
The aforementioned players are formulating effective expansion strategies encompassing mergers & acquisitions, research & development investments, collaboration deals, partnerships, and new product launches to stay ahead of their key competitors and strengthen their global footprint.
Global xanthohumol market- Growth drivers and challenges
The expansion of this industry vertical is primarily aided by the rising prevalence of cancer worldwide and increasing health cognizance among the masses. Besides, growing pervasiveness of lifestyle diseases caused by unhealthy eating habits is positively swaying the industry dynamics.
Moreover, rising consumption of processed food owing to the hectic work schedule of individuals and increasing research & development activities in the healthcare sector are adding momentum to the market progression.
Also, the shifting inclination of the consumers towards herbal products is accelerating the demand for xanthohumol based cosmetics. The compound is used in sun screens, shampoos, and moisturizer creams because of its ability to reduce wrinkles and fine lines by enhancing blood flow to the skin.
Furthermore, increasing per capita income levels, surge in geriatric population, and rising incidence of skin disorders like acne are stimulating the overall industry dynamics.
In addition, the COVID-19 pandemic outbreak created a robust demand for xanthohumol based products. The increasing need to consume immunity boosters like xanthohumol to prevent the severity of the virus added momentum to the industry development.
However, lack of awareness regarding the benefits of xanthohumol is hampering the remuneration scope of this market sphere.
A rise in patients in the upcoming year will thrive the market growth
Liquor utilization, high weight file, low foods grown from the ground admission, and absence of actual work are the essential elements for around 33% of disease passings.
Hepatitis, human papilloma infection (HPV), and other disease-causing contaminations are established in around 25% of malignant growth passings in centre pay nations.
Expansion in disease cases in low and centre pay nations is expected to drive the interest in xanthohumol during the anticipating time frame.
Xanthohumol in jumps is accepted to have hostile to restenotic impacts.
It can assist with loosening up veins and further developing blood flow. Xanthohumol additionally helps lower the risk of cardiovascular infections. This is one of the critical drivers of the xanthohumol market.
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